Related post plugins have become very popular over the last few years, offering users new ways of connecting content.  Users are also excited about the variety of statistics that Related post plugins have been shown to increase, including reader engagement, time on site, and pages per visit.  Beyond inner linking, some related post plugins will also allow users to generate cross links with other sites, here at Arkayne these are generated through relevance and user recommendations.  This ensures that the links that are being generated on your site are real cross links between you and the sites you are connecting with.

How Can I Tell If My Links Redirect?

Usually, this can be determined fairly quickly by mousing over the link and looking at the status bar on the bottom of your browser window.  Often times, if the link is being redirtected through your plugins servers you will see their web address.  This check is pretty accurate, and will tell you where the link ins being sent.  If you still are not sure, try opening the link and watching the status bar as the page loads.  If you are being redirected to another page, you will see the web address flash for a quick second.

How Will This Affect My Site?

This depends on what kinds of links your plugin is creating.  Anyone familiar with SEO understands the value of cross links and a good internal linking structure, but if your plugin redirects your links then you won’t have either.  Inner links will look like out bound links to the plugin’s site, and your “cross links” will be seen as links from your plugin provider through the lens of a search engine.

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