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Content Marketing With Social Media CRM

Social CRM (customer relationship management)  is a term that has gained a lot of popularity lately.  Social CRM is about managing the relationships you have with your customers on social media sites like Facebook and Twitter, and as these sites have become more influential companies big and small are scrambling to stay ahead of the curve and market to these users.  Social consumers today are savvy, educated, and expect companies to listen and engage with them, but at the same time they don’t want to be advertised to.  Here at Arkayne we believe strongly that you should share information that is not just from your own site, so we created Social CRM. This is a very powerful content marketing tool that gives readers a touch point back to your content, even when you are sending them somewhere else, click play to learn more.


Arkayne Social CRM from Arkayne Inc on Vimeo.